Top 5 Social Networking Apps on iOS in Denmark: Q4 2022 Performance

In Q4 2022, the top 5 social networking apps on iOS in Denmark showcased varied performance metrics in terms of downloads, active users, and revenue. Data from Sensor Tower highlights the trends for TikTok Now, WhatsApp Messenger, Messenger, Facebook, and BeReal: Photos & Friends Daily.

TikTok Now

TikTok Now experienced a significant decline in weekly downloads, starting at 25.7K at the end of September and dropping to just 369 by the end of December. Active users saw a peak of around 32.7K at the beginning of October, followed by a gradual decline to approximately 14.4K by the end of the quarter.

WhatsApp Messenger

WhatsApp Messenger maintained a relatively stable download rate, with weekly downloads fluctuating between 3.4K and 6.4K. The app's active users remained robust, peaking at 1.62M in late October before experiencing a dip to around 1.33M in mid-December, and then rising slightly to 1.43M by the end of the year.

Messenger

Messenger saw weekly downloads ranging from 2.6K to 3.7K, with a noticeable increase during the final week of December. Active users hovered around the 1M mark, with a slight decrease from 1.06M at the end of September to 1.03M by late December.

Facebook

Facebook exhibited steady weekly downloads, starting at around 3.1K and peaking at 3.5K in the last week of December. Revenue-wise, the app saw fluctuations, peaking at approximately $1.5K in the final week of December. Active users consistently remained around 1.7M throughout the quarter.

BeReal: Photos & Friends Daily

BeReal: Photos & Friends Daily experienced a decline in weekly downloads from 5.7K at the end of September to 1.9K by the end of December. Active users remained steady, fluctuating around the 100K mark, with a slight increase to 102K in the final week of the quarter.

For more detailed insights and data on app performance, visit Sensor Tower.